A video talk is a sneak peek of a presentation that has taken place at your event.  Video talks have the capacity to establish your brand since they provide  a valuable platform for speakers to share their knowledge. They lay out a significant amount of information in an easy-to-follow format. Moreover, video talks are a great alternative to full-length videos since these clips share only the best bits of your event in a format that is easy to digest on social media.

 

While interviews demonstrate subjects answering questions prepared by event organizers, a series of video talks is a cost effective way to make viewers feel like  they have actually attended the event.

 

Put together as a series and released in an episodic format, video talks represent an opportunity to build a continuously growing audience. This means that video talks can be released one by one on a recurring and consistent schedule as this helps to maintain existing audience, encourages brand loyalty, and keeps viewers coming back to your social media platforms knowing that new content is going to be available. 

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