​A vox-pop is a collection of quick informal interviews with participants revealing their opinion about your event.

 

Genuine, heartfelt, and evocative, a vox-pop brings life and authenticity to your event. Not only does it make these snippets seem more reliable to viewers, but it also gives the audience a person to relate to. A vox-pop strengthens your event’s reputation by expressing the trust that other people have. These participants reinforce your event branding messages by talking about their experiences.

 

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